http://www.seoapril.com/blog Thu, 12 Aug 2010 17:46:00 +0000 http://backend.userland.com/rss092 en It's not everyday that SEO gets mainstream popular culture press coverage, so I had to blog about this specific use of search engine optimization. It appears Simon Cowell is attempting to clear his bad reputation with search engine optimization. It is rumored that he has hired a search firm ... http://www.seoapril.com/blog/2010/08/12/is-former-american-idol-judge-simon-cowell-using-seo-firm-for-online-reputation-management/ http://www.seoapril.com/blog/2009/12/17/using-ppc-to-defend-your-organic-search-ranking/ I've been experimenting with Twitter for a couple of clients. We are getting some really fantastic results that I'll post about in more detail soon. From an SEO standpoint, we got one client to a PageRank of five for their Twitter profile in just three weeks. Of course, the true ... http://www.seoapril.com/blog/2009/11/23/increasing-online-exposure-using-twitter-in-pittsburgh-and-beyond/ Here’s the agenda: Twitter/Facebook for Business 101Veteran SEO and social media consultant, April Weitzel, leads you through the basics of using Twitter and Facebook to promote your business. The basics will be covered including learning about the Twitter and Facebook audiences, how to set up Twitter and Facebook accounts to maximize ... http://www.seoapril.com/blog/2009/10/09/speaking-at-pod-camp-pittsburgh-sunday-2pm/ Here's an article from eMarketer highlighting the increase in demand for SEO that I talked about in my last post: Pittsburgh SEO Consultant, Firm or In House Employee - Which is best for Your Small Business?. The article dives into specific search engine marketing (SEM) spending and discusses why SEO ... http://www.seoapril.com/blog/2009/03/04/seo-vs-ppc-consumers-prefer-organic-listings-to-ppc-ads/ During this economic downturn, SEO services are gaining in popularity due to the relatively low start up cost and the high return on investment provided when compared with television, print and radio. If you are like most companies, to remain competitive, you are shifting your marketing budget to invest more ... http://www.seoapril.com/blog/2009/02/24/pittsburgh-seo-consultant-firm-or-in-house-employee-which-is-best-for-your-small-business/ Hi Everyone, I was honored to speak at the Public Relations Society of America in late August. I spoke about the benefits of Youtube and walked everyone though "Insight". It was a blast for me and the audience loved it. Here's a snippet of video from the event for those of ... http://www.seoapril.com/blog/2008/10/06/internet-marketing-services-pittsburgh-prsa-guest-speaker/ Hi Everyone, I just created a video and posted it on Youtube to introduce myself. It's a one and a half long video that briefly touches on my 8 years of SEO experience and hopefully shows a little bit of my personality. Check it out on Youtube here: SEO Pittsburgh You ... http://www.seoapril.com/blog/2008/07/02/pittsburgh-seo-consultant-on-youtube/ I've recently talked to a few prospects who have found me on the web. They type SEO service related keywords in Google and call me because I come up at the top of the list. Interestingly enough, in some cases I outrank large SEO companies in my area. This causes ... http://www.seoapril.com/blog/2008/06/18/why-choose-an-seo-consultant-over-an-seo-company/ I added a new article to www.seoapril.com entitled PPC Advertising Basics. It's very elementary but does explain the difference between contextual PPC and search engine PPC advertising. http://www.seoapril.com/blog/2008/05/23/ppc-advertising-basics/